- Dr. David LaMond

Physician Approved, All Natural, simple flexible and can be used for multiple activities. A few years ago, while working as a nutritional coach and physician for professional cyclists, I started developing a simple and complete supplement line to meet the demands of competition. My main goal was to enhance our nutrition philosophy; "eat real foods." I wasn't satisfied with many of the pre-packaged sports bars and drinks that were provided to them; as the were laden with artificial ingredients and literally making them sick. I also started diluting their sports drinks to lower the sugar concentration while adding back extra salt and electrolytes to replace what was actually being lost in their sweat.


Eventually, a simplified/natural formula was born to help prepare athletes: before during and after exercise. The goal is simple; create whole food based supplements with a clean taste and remove artificial sweeteners, flavors and colors.